LinkedIn is a great place to find new employees, but it can be difficult to find them.
You may know your target audience but don’t necessarily have their contact information. Or maybe they’ve never visited LinkedIn before and are looking for an opportunity like yours on their initiative.
Either way, you need to find ways to ensure your job aspirants are aware of new positions open at your company so that they can apply in person or through another channel. This article will guide you on free strategies for recruiting with LinkedIn.
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Free Strategies For Recruiting With LinkedIn In 2023
LinkedIn is a great way to find candidates.
It’s also a good place to search for candidates, but you’ll want to ensure that your profile is up-to-date and that you have all the right keywords.
There are several strategies for recruiting with LinkedIn in 2023. However, some are more effective than others. Here are a few:
1. Use A Recruitment Software To Quickly Source Candidates
You can use Recruitment Software to quickly source candidates.
Recruitment software is a great tool for sourcing candidates.
It can help you find passive candidates who may not have found their dream job yet but are willing to entertain offers from different companies.
You can automate your recruiting process by creating a candidate profile with everything you need to know about them in one place.
This includes their job description, skills, education, history and more.
Share your passions on your profile and feed. You can also share information about your work and interests.
For example, if you’re a writer, include links to articles you have read or would like others to read.
You might also share photos of yourself doing important things like reading books or playing with kids.
The more LinkedIn members know about each other, the better they connect.
If someone posts an article they’ve written, ask them if they’d be willing to write guest posts for other profiles.
If someone has recently published an article, ask if they could also send it over.
This way, both parties benefit from sharing their content since there’s no risk involved for either party involved in such an exchange.
3. Create A Job Board On LinkedIn.
LinkedIn has a job board that you can add to your profile. It’s a great way to showcase your company and recruit new talent.
Go to the “Job Postings” tab in the left navigation bar and click “Add Job Board.”
Once you’ve created a job board, ensure it’s connected with at least one person or company profile on LinkedIn.
You’ll need this connection if someone is looking for candidates who fit this role.
You can also add links from these individual profiles directly into their profiles. Hence, they can easily learn more about what opportunities are available in their area of expertise.
4. Create A Collection Of Curated Posts In Your Profile.
You’ll need to use a template to create a collection of curated posts in your personal profile.
Templates are simple Excel or Google Sheets files that provide an organized way to display LinkedIn content.
Once you’ve created your template, it’s time to add some content.
The best way for recruiters and hiring managers to find what they’re looking for is by using search filters like “job title” or “industry vertical.”
However, this makes it difficult for recruiters who aren’t sure what the best fit is between candidates and positions in an organization.
We recommend creating one specific post type called “Recruitment”, which includes all relevant keywords related directly to recruiting candidates.
5. Use LinkedIn Groups To Find Candidates
You can use LinkedIn groups to find candidates.
There are thousands of groups on LinkedIn, so you must do some digging and research before finding the right one for your needs.
For example, if you’re looking for a candidate with experience working in an office environment but don’t want to go through an interview process that involves filling out forms and taking tests, consider joining an office-related group like Office Space Recruiting or Office Space Job Search.
If you need someone bilingual, join Language-Bilingual Professional Networking Group-Language Professionals Worldwide.
If you want someone who speaks several languages fluently but isn’t certified in them and might need some training before moving into another industry, try International Baccalaureate Student Organization.
It contains students Who Speak Multiple Languages Fluently.
6. Allow Candidates To Apply For Your Jobs On LinkedIn.
Allow candidates to apply for your jobs on LinkedIn.
Creating a custom form or using a job application form template is one of the most effective recruiting strategies.
This allows recruiters and hiring managers to easily filter out applicants who don’t match their ideal candidate profile.
This job application form template helps them decide who should be invited into the interview process.
7. Look Beyond The Top 150 Job Outcomes.
Consider using LinkedIn’s advanced search function to find the best fit for your company.
The advanced search function allows you to search for people who hold specific skills or work in specific industries and people who live in specific cities.
For example, if multiple job openings require a marketing background, but you don’t have anyone with this background on staff yet, try searching within your network.
You can search for someone who has worked at a company similar to yours in the past few years.
Read Also: How To Find Saved Jobs On Linkedin?
8. Leverage The Power Of LinkedIn Insights.
You can harness the power of LinkedIn Insights and use it to find out what your competitors are doing, what your employees are doing, what your customers are doing, and more.
For example, suppose you are searching for a new hire with experience in marketing or sales and have a talent pipeline that includes several candidates from different industries.
In that case, LinkedIn Insights will help you narrow down potential hires.
It does this by showing which jobs match up well with their profiles.
This can save valuable time by helping you focus on candidates with similar skill sets as those already on board or who better fit the job description and the candidate’s qualifications level.
9. Use Templates To Reach Out To Candidates.
You can use templates to send personalized messages to candidates.
This will help you save time, improve response rates and be consistent in your approach.
It’s important to be personal when sending out the message.
You want the person on LinkedIn to who you’re reaching out with your company name and title in the subject line, so they know who is contacting them before they even open the email.
A good way of doing this is using a template created by someone else but customized for your organization or job role so that no mistakes are made when writing out those details.
10. Use A Boolean Search.
Boolean search is a search method that uses Boolean operators to combine keywords.
It’s similar to regular keyword-based searches, except you can add AND and OR operators to your query.
To use this feature, simply type your desired criteria
The LinkedIn database will then return all relevant profiles that match those conditions in order of relevance.
If no results are returned, try adding more specific criteria like Database Administrator with 6+ years experience” or “DBA with 3+ years experience.
1. What Is The Top Soft Skill Employers Want Most On LinkedIn?
2. Can You Use A LinkedIn Recruiter For Free?
Recruiter Lite can be purchased online as a monthly or yearly subscription. You may be eligible for a free 30-day trial.
3. What Are The 3 Cs Of Recruitment?
The 3 C’s of Hiring: Compensation, Communication, and Community.
4. How Much Is LinkedIn Recruiter Certification?
What Are The Two Main Types Of Recruitment?
Briefly, internal and external recruitment.
6. How Do I Get A Recruiter’s Attention On LinkedIn?
Incorporate relevant keywords that recruiters would search for in your LinkedIn profile sections.
7. Can I Get A LinkedIn Recruiter For Free?
No. LinkedIn Recruiter is a premium product of LinkedIn that needs a paid subscription.
8. What Are The Red Flags For Recruiters?
Last-minute interview cancellations and full-on ghosting are among her biggest red flags, as are delayed or constant emails.
How Do I Find Similar Profiles On Linkedin?
Similar profiles are generated using a proprietary algorithm designed to help you find profiles with similar experience, such as job functions on LinkedIn. To view similar profiles based on a profile you are viewing, navigate to the right side of the member’s profile page and review the View similar profiles section.
10. How Many Jobs Can I Apply For On Linkedin For Free?
You can post one job on LinkedIn for free.
LinkedIn is the social media platform of choice for recruiters. It’s where they find candidates and makes hiring easier, but it also presents some unique challenges if you’re not using it as a tool for recruiting.
Hopefully, this article has educated you on some free strategies for recruiting with LinkedIn in 2023.