When you are applying for a job, the company that you are applying to is going to be looking at your resume and possibly your cover letter.
You must draft a cover letter that will show the company that you are the best candidate for the position.
Article Road Map
- What Is A Cover Letter Template?
- Body: Introductory Paragraph
- Structure Of A Cover Letter
- Tips For Writing A Cover Letter
- Sample Marketing Cover Letter Template
- Final Thoughts
What Is A Cover Letter Template?
A cover letter is a formal document that introduces your resume to potential employers.
It should be well-written, concise, and tailored to the position you are applying for. Your cover letter should include:
- Your name and contact information
- The date
- The name of the company you are applying to
- The position you are applying for
- A brief introduction
- Why you are interested in the position
- How your skills and experience make you the perfect candidate
- Thank you notes
- Your signature
An effective cover letter template will make it easy for you to write a strong cover letter that will stand out from the competition
It’s important to tailor your letter to each job opportunity, so be sure to research the company and position before writing.
Companies may prefer to receive cover letters electronically. Some companies will require the cover letter to be mailed.
However, if you are applying to a company that is known for its email communication, you should include your cover letter with your resume in an email attachment and wait for a response.
Body: Introductory Paragraph
The introductory paragraph is the opening line of the cover letter, and it’s the place to introduce yourself and your qualifications for the position.
You should also briefly explain why you’re writing to the company and what makes you a good candidate for their job.
Your introductory paragraph should be no more than one or two sentences long, and it should be written in the first person.
Structure Of A Cover Letter
Your cover letter should include the following sections:
1. Personal Information
This section should be brief and to the point.
This should include the name of the school where you attended, a summary of your major and coursework, and any other significant education-related information.
This section should include the name of your most recent employer and a summary of your job duties.
4. Professional References
List any references who will vouch for you if an employer has asked for them in the past.
5. Contact Information
Include your name, address, phone number, and email address.
6. Closing Statement
This section should include a brief statement that gives the reader a sense of who you are as an applicant and why you are interested in their organization.
You can also check: What Is A Cover Letter? Beginner’s Guide
Tips For Writing A Cover Letter
It is always better to write your cover letter rather than using a template that has already been written.
This will allow you to tailor the cover letter to fit your needs and send it directly to the hiring manager. When writing a cover letter, include the following tips:
1. Make It Short
Keep the cover letter to no more than one page. If you write a longer cover letter, an employer may not read it.
2. Don’t Give Your Resume
The cover letter is not the place to include your resume. It looks as if you are trying to get the job by giving all of your information, which will negatively affect your chances of getting hired.
3. Don’t Use A Template
Make sure you are writing the letter from scratch. Using a template may make you appear lazy and don’t provide you with enough flexibility to tailor the letter to your situation.
4. Be Yourself
If you are having trouble coming up with something to say in the cover letter, use a few of your own words. This shows that you care enough to be creative and will help you stand out from the crowd.
Sample Marketing Cover Letter Template
“[Hiring Manager’s Name]
[341 Company Address]
[Company City, State xxxxx]
Dear [Mr./Mrs./Ms.] [Manager’s Name],
Kindly accept this application from a highly enthusiastic, motivated, and knowledgeable professional who wishes to apply for your Marketing Manager position.
I bring real-life experience leading multi-disciplinary teams while delivering actionable solutions in the form of marketing reports, overall campaign effectiveness, customer analytics, segmentation, and insights.
Currently, in my role at Claydon Heeley as a Business Consultant, I have successfully increased sales from $8,000 to $25,000 in ten months.
I’m fiercely competitive in my approach, and I can handle complex situations from both a strategic and a tactical perspective. As a Digital Marketing Expert, I increased followers on social media by 150% and grew overall sales by $45,000.
Additionally, I can identify, exploit, take advantage of, and fully develop any marketing opportunity that comes my way. With my previous employer — The Boston Herald — I constantly exceeded all goals, and I was valued for my ability to deal with complex situations by coming up with unique and fresh solutions.
I was responsible for managing sales projects, implementing cost-saving programs, and forging enduring relationships with local organizations.
I have over 6 years of experience in this sector. I’m keen to join your company as you offer applicants an array of impeccable career and growth opportunities.
I possess excellent management skills including negotiating, client relationships, resolving disputes, and critical thinking.
I would be grateful for the opportunity to showcase my abilities further in a personal interview. Please feel free to contact me.
Writing a marketing cover letter is an important part of applying for jobs in marketing.
While there are no hard and fast rules, following some general tips can help you write a strong application that will capture the attention of hiring managers.
Remember to be personal and to focus on the specific qualifications listed in the job posting.
With these simple tips, you can create a winning marketing cover letter that will help you land your next marketing position!