Many people do not know how to reach out about a job via cold messages on LinkedIn.
Before we go on, what is a cold message?
Cold messages are messages directed to a person with whom you have no relationship. These cold messages are prevalent on social media platforms, but in this case, we are considering LinkedIn.
This write-up will discuss how to reach out about a job via LinkedIn cold messages.
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How To Reach Out About A Job Via Linkedin Cold Messages
There are several ways to reach out about a LinkedIn job via cold messages.
To do this effectively, you must:
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1. Make A Single Request
Ensure you make a single request in your cold message, not many requests.
If you ask too many questions, it will be too complex and confusing for the receiver.
You can always ask for more help after answering the first question. But the key to finding that initial response to a cold message is keeping it simple and easy to start. Make it easy for the receiver, and you will hear it often.
2. Be Short And Precise.
Try posting two or three sub-sections instead of one large section.
When someone opens your social media message, they are more likely to read and respond to it if you look manageable and easy to read at first.
The leading cold messages on LinkedIn will be less than 100 words, and 50-75 words are ideal.
Always remember to include suitable spaces.
Consider getting that when you have never spoken to anyone before. It is very aggressive, and you will be starting a conversation on the wrong foot. They may not respond at all if you do this.
Avoid jargon sentences and words and say what you mean.
The first message request link is only 300 characters, so choose your words wisely. Do not waste your time by listing successes.
When you are clear and direct, you will find more answers.
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3. Avoid Attachment Files
One thing to avoid in your cold LinkedIn message is to file attachments.
All you have to do is wait for the connection to be confirmed and then get the right opportunity to send the document if it is essential.
First, you do not know the person and cannot send them a cold LinkedIn message to connect with them.
It isn’t comforting to send them an extensive, long document to read.
Please do not rush to submit your CV or anything else until you know that person is willing to accept it and read it.
When you send a message to LinkedIn, the recipient will first see the bottom of the message when you open it. You do not want the first thing they see to be a large PDF, Word doc, or a large section with two or three links.
Although, you may want to submit your CV or that 100-page report you wrote that won you many medals in your final work.
LinkedIn’s messages are displayed, so the email attachment appears first in the inbox summary. So instead of seeing the first line of your message, it will show your attached file.
We all know that large attached files can be intimidating because they often come with high expectations of time and work.
There’s no way a stranger would want to find these kinds of things with a cold message.
4. Effectively Customize Your Message
If you spend just a few seconds sending a general message to someone else, they will not take their time to respond more often.
You should customize your message effectively to show the reader, not just copy and paste the same message to multiple people.
5. Avoid The Natural Urge To Apologize
LinkedIn is a job network platform, and as long as your message is valid, you have the right to send it.
Obviously, from the start, you will get someone else’s attention and interest quickly.
First, do not be afraid or apologetic about this. Never begin with ‘I’m sorry to…”.
It is essential to start confidently, skip the apology and get right into what you want to discuss with them.
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6. Maximize Existing Connection
You can use LinkedIn to see if you connect with other mutual friends.
You can also mention other common pieces, such as studying at the same university.
Simply stating a name or company you both work with will often improve your chances of hearing a response from them.
Check existing connections before accessing profiles.
Before posting any cold connections, check any potential links you may have.
If you have similar contacts, you can request an introduction and improve your chances of successfully initiating a conversation with this new person.
You can also mention other common pieces, such as studying at the same university.
Simply stating a name or company you both work with will often improve your chances of hearing a response from them.
Check existing connections before accessing.
Before posting any cold connections, check any potential links you may have.
If you have similar contacts, you can request an introduction and improve your chances of successfully initiating a conversation with this new person.
7. Offer Value Before You Request
If there is a way to help someone before asking for mercy, that is an excellent way to get more answers.
It is helpful to mention previous relationships before sending direct contact so that the receptionist can remember when they see your message.
When a person helps you or does something nice for you, you will strongly desire to return the favor.
8. Use A Call To Action (CTA)
It is practical to use a call to action in your cold message.
However, you must also ensure your message is error-free, and the grammar is perfect.
It is best to include Grammarly as it is a powerful free AI writing assistant to help you write bright, clear, flawless writing online.
It is a fantastic tool that works with LinkedIn messenger.
Conclusion
People do not know how to reach out about a job; it is not out of place to feel this way because the receiver does not know you, nor is the person expecting a message from you.
It is no surprise that statistics prove that the chances of getting feedback are generally slim.
Nevertheless, when you employ a compelling LinkedIn cold message, you significantly increase your chances of getting feedback from the company you reach.