How To Navigate The Job Market Using Social Media: One of the first things you’ll notice while looking for new work chances is that today’s job hunt is nothing like the one your parents went through!
Competing in today’s ultra-competitive job market now necessitates learning and mastering the intricacies of social media, which is a vast advance over traditional job search boards. In truth, utilizing social media to obtain a job is simple.
While conventional job search sites like Monster.com and SimplyHired.com remain dominant, consumers are augmenting their searches with a far more broad selection of social networking sites.
There are many ways on how to navigate the Job market using social media and job search sites. Using them strategically can help you find possibilities in ways that were unheard of only a few years ago. Let’s go through some simple ways that the top three social media networks, LinkedIn, Facebook, and Twitter, may help you acquire your ideal job.
LinkedIn is the most important social media job search platform for any job seeker. Congratulations if you already have a LinkedIn profile! If you haven’t already signed up for LinkedIn, now is the moment! To get the benefits of this formidable professional platform, you’ll need more than just a passive profile.
Why are you so powerful? Because, in addition to its networking capabilities, LinkedIn can assist you in researching companies you’ve been interested in, determining the best people to contact at those companies, and highlighting existing contacts in your network who may be instrumental in serving as a bridge to new connections.
Research is a vital first step because once you understand what makes a firm tick, you can explain how you can bring value to its bottom line or mission-critical purpose.
Building your LinkedIn credentials is a process that should be done in stages. Your existing CV can be used as a starting point for including education, experience, and abilities on your LinkedIn profile.
Do you want to stand out from the crowd? Add organizations you’ve joined, volunteer work you’ve done, issues you support, and finish with a brief summary that catches the reader’s attention by emphasizing your personal brand.
It is critical to ensure consistency between your CV information and your LinkedIn page, because recruiters and hiring managers will utilize both platforms to make a hiring judgment about you.
If you haven’t already, send out invites to “Link In” with everyone you know – not just those you believe would be useful in your job quest. Many chances are available through second and third-degree relationships, and you’d be amazed who knows who.
Customize LinkedIn’s boilerplate message box when issuing invites to connect to briefly explain to potential connections how you may know each other.
It goes without saying that all texts should be proofread before sending!
Maintain your professional momentum by utilizing the LinkedIn platform’s valuable features. Use the LinkedIn search box to identify business and professional organizations of interest, and then ask to “follow” or “join” their communities.
The key benefit of doing so is that after you’ve ‘joined,’ other group members – who work at a range of companies you might be interested in working for – will be more receptive to being contacted by individuals inside the group.
A daring, yet extremely successful, approach would be to propose an informative interview, which would take your conversations offline and into real time. Conversations over coffee or phone calls give real insights into corporate culture that cannot be obtained in an internet situation.
Request recommendations from individuals who are familiar with your work, since those whose coworkers vouch for them receive greater attention and, according to LinkedIn, are three times more likely to be contacted through LinkedIn people searches.
After you’ve created your basic LinkedIn profile, upload writing samples or provide links to an online portfolio or Web page to show employers your creative, technical, graphic design, or instructional talents that could otherwise go overlooked.
LinkedIn was founded in 2006 and has over 433 million users in 2016. Its significance on the modern job hunt cannot be understated. The site’s recent acquisition by Microsoft will likely catapult the social media behemoth into orbit.
LinkedIn’s technology, which is no longer just a networking site, underpins this social media tool’s ascension to the apex of global corporate connectivity.
If you are searching for how to navigate the Job market using social media, then you may want to consider using Facebook. Do you believe that your social media job hunt starts and finishes with LinkedIn? Consider it again. Facebook, Twitter, and Google+ might also assist you in your search for new possibilities.
Your Facebook page may now be utilized for business purposes rather than just keeping up with high school friends.
However, before you begin job seeking, delete any vestiges of improper images or remarks you may have uploaded in a previous time period when you were less worried about your ‘professional internet profile.’ Employers are frequently present, as well, checking out potential recruits.
Facebook, like LinkedIn, may connect you to possible contacts through its Groups function by putting key terms like “Human Resources” into the search box, which will bring you a list of HR-related sites.
Furthermore, firms with corporate Facebook pages utilize them to market their latest and greatest products and services, publish videos and corporate news, and even allow you to communicate with other corporate ‘fans’ and consumers.
Don’t neglect this possible source of possibilities as positions are offered on firm Facebook profiles.
Read Also: How To Choose The Right Career.
Twitter is the next destination on your social media job hunt. Twitter is now an integral part of every decent job hunt, having progressed from the days when people were forced to answer the omnipresent Twitter query, “What are you doing?”
While no recruiter worth his or her salt would contact you if you write stuff like “Tomb Raider-PS4 rocks my life!” hiring managers do search for applicants who are thinking about topics other than what video game they just aced.
Because of the real-time nature of Twitter, chances come and go at a quick pace, so you must be signed in frequently, reading and commenting on other people’s postings, and exhibiting your professional smarts while avoiding dishing dirt or exposing your family laundry.
Your username or handle can disclose a talent or an interest (for example, Catlover12), but when looking for job, the most effective thing you can do is just use your own name; that, together with a brief bio relevant to the sort of employment you want, will allow hiring managers to locate you. Unlike LinkedIn, where formality reigns supreme, your Twitter bio may be a little more personable.
Whether you’re using Facebook or Twitter to get a job, set yourself up for success by following industry blogs, news sites, and individuals you find fascinating. You can repost anything if it strikes you as useful, humorous, or shareable.
Read Also: 11 Steps on How to Get your Dream job.
Because anybody who follows you may see what you publish, have an optimistic, professional tone and limit your postings to themes related to your business or specialty. Try not to overuse links or rely excessively on re-posts or retweets, since this does not demonstrate that you are a good conversational partner.
Try directories like twellow.com, wefollow.com, or tweepz.com to find new individuals to follow. Using hashtags to indicate themes you are tweeting about is a key aspect of both Facebook and Twitter, allowing those who are interested in that topic to locate like-minded followers amid the throng of people.
Try #jobsearch, #jobpostings, #jobhunt, #employment, #recruiters, #careers, or similar hashtags to find individuals who are now looking for you for openings at their organization. Looking for a career with a large corporation?
CareerArc.com (previously tweetmyjob.com) publishes over a million opportunities each month, assisting businesses in increasing brand recognition by connecting with their Applicant Tracking Systems (ATS) to distribute openings on job aggregators such as Indeed.com.
Without a doubt, social networking has transformed today’s job hunt. You don’t have to be a detective to find chances utilizing your LinkedIn, Facebook, or Twitter accounts, because these sites have evolved into popular tools for managing your career hunt. If you just have a limited amount of time and money, consider joining one or two of these networks to help you leverage the potential of social media.
While other sites, such as Google+, Pinterest, and Instagram, can be used for recruitment, the idea is that these platforms are better suited for informal, rather than professional, interactions. Because few job postings are really listed on job boards and corporate websites these days, most hiring is done through virtual networking.
Connections are now created in half the time that it would have taken to find possibilities in the past, thanks to a wealth of Internet information. You can build such connections with a little research, regular sign-ins, and a dash of inventiveness – and the benefits will be well worth it.
Do we hope you’ve learned how to navigate the Job market using social media? Ensure you use the comment section for questions or suggestions. Thanks for stopping by, and we hope to see you in the next article.